The National Cable Telecommunications Association has been working closely with representatives of the Federal Communications Commission (FCC) and National Association of Broadcasters (NAB) to promote awareness of the first-ever nationwide test of an Emergency Action Notification under the Emergency Alert System (EAS).
This test will be conducted on November 9, 2011, at 2:00 p.m. Eastern Standard Time and managed jointly by the FCC and Federal Emergency Management Agency (FEMA). Further information about the test can be found on the FCC’s website here: www.fcc.gov/nationwideeastest.
The FCC produced a set of Public Service Announcements (PSAs) in 15 second versions. Each PSA is available in English and Spanish, in open and closed caption versions. A 30 second English closed caption version is also available.
View the PSAs on the FCC’s website. Spots will begin running on Monday, October 24 and conclude before 2 p.m. EST on Wednesday, November 9. Downloadable broadcast-ready copies are available on the NCTA Web Site.
The EAS test is designed to span ALL channels on a cable line-up. Therefore, cable networks are asked to consider running one version of the PSA at least several times a day from October 24 through November 9; and that cable systems consider running the spots several times a day on as many insertable channels as possible, through the same period of time.